What aspect do motion designers emphasize in their design process?

Motion designers primarily focus on creating animations and transitions as a key aspect of their design process. This involves the thoughtful integration of movement within a user interface to enhance the user experience. Effective motion design can guide users' attention, illustrate changes in the interface, and make interactions feel more natural and engaging. By emphasizing animation, motion designers can convey relationships between elements, create visual continuity, and provide feedback in response to user actions, which collectively contribute to a more dynamic and intuitive experience.

While user behavior analysis, visual branding, and user feedback gathering are important components of the overall design process, they do not specifically capture the core responsibility of motion designers. Instead, these aspects pertain more broadly to UX design practices that encompass various disciplines beyond motion design alone.