Which activity can be improved by using paper prototypes?

Using paper prototypes significantly enhances brainstorming sessions. This activity thrives on generating ideas and fostering creativity, where quick visualization of concepts can spark discussion and inspire new directions. By translating ideas into tangible, low-fidelity representations, team members can interact with the prototypes, suggest improvements, and build on one another's thoughts in real-time. Paper prototypes encourage hands-on engagement, making it easier to communicate design concepts without getting bogged down in details or high-fidelity requirements.

In contrast, activities like final product marketing, long-term product stability, and automated testing procedures do not benefit from the rapid iteration and feedback loops enabled by paper prototypes. Marketing relies on polished, well-crafted messaging and visuals, while long-term stability focuses on reliable performance over time, and automated tests require code and functionality that paper prototypes cannot provide.